Microblogging
« Previous EntriesTwitter Etiquette: How to Tweet Politely
Friday, March 12th, 2010Because it’s just a messaging platform, Twitter is far less complex than Facebook. Nevertheless, misuse and abuse seem at least as common on the former as on the latter. Some of our favorite Twitter etiquette rules follow.
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Making Sense of Twitter's Influence on the Corporate World
Friday, March 5th, 2010Among the social media platform’s uses, companies are tweeting to sell products and to quickly quell public relations issues, the author of ‘Twitterville’ writes.
Each Internet fad is followed by a wave of books seeking to explain, analyze and capitalize on the trend of the moment. Self-proclaimed experts churn out guides, surveys and instruction manuals for [...]
How to Retweet on Twitter
Friday, March 5th, 2010Retweeting is an integral part of the Twitter experience. The retweet (or “RT”) allows Twitter users to share the best links, tweets, and gems they find from others using the service. But for beginners, it’s not immediately obvious what retweets are, or what tools to use to make retweeting easier. Learn what you need to [...]
Twitter Can Be a Legal Minefield: Watch What You Say
Monday, March 1st, 2010Sticks and stones can break your bones, but tweets could break your bank account.
It’s a lesson being brought home south of the border where incautious outbursts on the micro-blogging service Twitter are landing their authors in court.
It’s amazing the trouble 140 characters can cause you.
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The Ultimate Guide for Everything Twitter
Thursday, February 25th, 2010Businesses can form instant direct relationships with their customer bases simply by signing up and using the service regularly, and according to the models Twitter is trying out, they will soon be able to advertise to the Twitter community as well. It has grown into a behemoth that is hard to get your hands around, [...]
Twitter Tutorial
Monday, February 22nd, 2010This is a guide to Twitter for both personal and business use.
Click here to continue….
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15 Business Reasons to Use Twitter
Thursday, January 28th, 2010Businesses continue to struggle on reasons to use Twitter. This week, I finished reading Twitterville: How Businesses Can Thrive in the New Global Neighborhoods by Shel Israel. It’s a fantastic book that documents the birth and growth of Twitter as an incredible new medium for businesses to communicate through.
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In Business, Early Birds Twitter Most Effectively
Tuesday, January 19th, 2010Like so many others, Lionel Menchaca, Dell Computer’s chief blogger, thought Twitter was “fairly worthless for business” when he first looked at it in March 2007, but trying new social media tools was part of his job. Menchaca opened an account and started posting links whenever he posted on Direct2Dell, the company’s oft-praised corporate blog, [...]
Twittering Tips for Beginners
Thursday, January 14th, 2010I’ll admit that, for the longest time, I was exasperated by the Twitter hype. . . Then my eyes were opened. A few months ago, I was one of 12 judges for a MacArthur grant program in Chicago. As we looked over one particular application, someone asked, “Hasn’t this project been tried before?”
Everyone looked blankly [...]
Social Media Case Study: How The Pit (BBQ in Downtown Raleigh, N.C.) Uses Twitter
Wednesday, January 13th, 2010So here’s what I’m getting at, last week I saw a tweet sent out from the official Twitter account of The Pit.
That was an awesome shoutout! It did a number of smart things.
Recognized people who regularly mention The Pit in their tweets
Made a very small number of people feel special
Started some buzz (more about that [...]





