Recommended Texts

Unlike all other texts in the field, which emphasize paper documents and outdated practices, only Bovée and Thill present the full range of electronic media that students will need to know to meet employer expectations.

Business Communication Today,
10th Ed.

Excellence in Business Communication,
9th Ed.

Business Communication Essentials,
4th Ed.
Take a Tour

How These Texts Compare
Is Your Business Communication
Textbook Preparing
Students for the Future
or the Past?
Do You Know the
Fallacies about Teaching
Electronic Media?
Does Your Textbook
Cover Business
Communication 2.0?
Video:
A Fundamental Shift in the
Way We Communicate.
(See the New Media
Covered Only by
Bovee and Thill. Are You
Using the Right Text?)
A Letter to Instructors
Video:
Alert! A Paradigm Shift Is
Impacting Business
Communication Courses
Major Study: Thousands of Companies Using Social Media. Will Your Students Be Prepared to Use Social Media on the Job?
Study: 91% Using Social Media.in the Inc. 500-- America's Fastest Growing Private Companies. (Social Media Should Be Part of Your Course. Only Bovee & Thill's Texts Offer Social Media Coverage.)
Teach Your Students How to Use Social Media on the Job. (See sample pages here of Bovee & Thill's coverage you won't find in any competing texts.)
Business Communication Is Changing Due to Social Media (Are Your Students Learning about These Changes from Your Current Text?)
Hundreds of Social Media Examples
Canadian Editions
Teach Introduction to Business?

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Categories

Intercultural/Diversity

« Previous Entries

The Four Seasons Has Cultural Sensitivity

Friday, December 18th, 2009

The Four Seasons leads the hospitality industry with innovative enhancements and high standards, because their globally located teams of employees are single-focused.  This requires their leadership on all levels to have cultural intelligence, cultural sensitivity and a reinforced tolerance for cultural differences.  Naturally, this doesn’t happen while operating in a bubble; but rather while stretching [...]

Culture Shock: I Still Can't Adjust to Eating Bugs

Tuesday, December 8th, 2009

Sorry, I know it’s sophomoric, but when I wanted an image to communicate Culture Shock (from a United States/Western European perspective) I couldn’t resist the photo of basically a ‘bug buffet.” 
I know I’ve heard they are full of protein, even tasty, but from my own cultural perspective, I don’t see myself digging in!

View the [...]

Culture Influences Brain Function, Study Shows

Wednesday, November 18th, 2009

People from different cultures use their brains differently to solve the same visual perceptual tasks, MIT researchers and colleagues report in the first brain imaging study of its kind.
Psychological research has established that American culture, which values the individual, emphasizes the independence of objects from their contexts, while East Asian societies [...]

Intercultural Communication

Thursday, November 12th, 2009

This 63-slide presentation covers the following:
Filtering, Seleccting Perception, Defensiveness, Language, Listening, How Culture Affects All Communication, Basics Notions about Self, People from Different Language Communities, Stereotypes and Prejudices, Interaction and Adaptation, Understanding Co-Cultures Within Ones Own Country, Assumption of Similarities, Language Differences, Body Language, Tone of Voice, Vocal Sounds, Developing Empathy Factors, and Principles of [...]

Intercultural Communication: American Culture

Tuesday, November 10th, 2009

The topics presented in this 20-slide presentation include the following:
Cultural awarenessMaking the first impressionImportant components of a dialogueSocial graces, etiquette, and body languageMaking a great first impressionBody languageEtiquette of dressingFine dining
Click here to continue….

View the original here.

Stereotypes: An Intercultural No-No

Monday, November 2nd, 2009

As more or more people from different backgrounds, countries, cultures and religions immigrate to foreign lands, those countries become an intercultural melting pot.
In order for the native people and the immigrant population to blend and create a thriving and successful atmosphere both sides need to develop some sort of intercultural tolerance and understanding of the [...]

Communicating Across Cultures

Monday, October 26th, 2009

Communicaton across cultures effectively improves productivity and promotes harmonious work environments. It involves understanding cultural differences and overcoming language problems.
Click here to continue….

View the original here.

Understanding Western Culture

Monday, October 19th, 2009

Download this PowerPoint file

This 37-slide presentation answers these questions: What is culture? Where did western culture come from? How is it different from Chinese culture? How should I deal with these differences at work?

Katrien Masschelein at Johnson & Johnson on Cross-Cultural Communication

Wednesday, October 7th, 2009

As international marketing director for a Johnson & Johnson medical device company, Katrien Masschelein ‘03 interacts daily with people from all over the world. “Not one country is the same,” she said. “In my role I am challenged every day to make sure in my cross-cultural communication I do the right thing.”
Masschelein, who grew up [...]

Online World Is More Multilingual Than Ever

Thursday, September 24th, 2009

Having an English-only website is no longer sufficient. For those under the illusion that their potential customers are all surfing the web in English, it is time to realize that the language of the web is multilingual.
People prefer to search and interact online in their own language: it’s natural and comfortable. And [...]

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